Social Media – Leads via LinkedIn Groups Most Likely to Convert : MarketingProfs Article
When assisting clients with LinkedIn strategies to drive traffic to blogs, websites or landing pages, I try to make certain that they are positioning thought provoking content within LinkedIn groups to drive traffic from a targeted audience. This MarketingProfs article highlights some interesting statistics on this very subject:
Social Media – Leads via LinkedIn Groups Most Likely to Convert : MarketingProfs Article.
Richard Bolton – Centricity360
Social Media and Customer Acquisition- Paying off for Small Business……
Most of my social media clients are in the small business classification. Often I meet with prospects that are just unsure as to whether a social media campaign can help grow there business. There is more and more evidence that adding social media to your marketing mix can have a positive impact on your small business in the area of customer acquisition. I read a recent article on Click {Weekly} with statistics from eMarketer, stating that small business is generating net new customers through social media. It works, but it takes time and effort. Keep building your social media network, and yes it will pay off.
Social networks – the new frontier for customer acquisition
Richard
Centricity360
