Microsoft Dynamics CRM goes Social Media

Microsoft is set to release (Soon I hope ;o)) an accelerator for Microsoft Dynamics CRM:

http://www.microsoft.com/Presspass/press/2009/jul09/07-08MSDynamicsCRMAcceleratorsPR.mspx

The solution looks like it could be a valuable tool for those running MSCRM and potential looking to track and measure their social media efforts. Here is a You Tube presentation on the product:

http://www.youtube.com/watch?v=7Aj4MAJEAII